The Story Behind Beyoncé’s Twins’ First Photo Shoot

As soon as Beyoncé posted a picture of her twins on Instagram, it took the internet with a storm. Of course one would think when you are trying to introduce your twins to the world (well, at least to the 104 million of the population), you would want them to look at the babies and not the bomb gown you […]

International Women’s Day: Saudi’s first female-only sports event set to take place at King Abdullah Sports City

Whether it’s in the social, political or cultural realm, women from across the world have come a long way. They have broken glass ceilings, taken colossal risks and made massive contributions to society, and International Women’s Day is all about celebrating these perseverant ladies. This year, Niche Arabia (supported by the General Sports Authority) has partnered with Dar Al Hekma […]

EVERYTHING YOU NEED TO KNOW ABOUT THIS FASHION SEASON

The world is topsy-turvy — on this we all agree. But when down is up and up is down, and everyone is busy looking in all directions at once because so much is going on (Super Bowl! Grammys! Oscars! Trump!), what happens to hemlines? Flux, of course. Fashion is not exempt. Disruption is the overriding trend of the ready-to-wear season. […]

IN HIS SHOES: HATEM ALAKEEL

A few years ago, Hatem Alakeel launched his ready-to-wear line for men. What seemed to be hobby turned into a business and elevated traditional wear and we couldn’t be happier! Check out how everything came about as we sat down with the designer for an exclusive interview: 1- When did you create your line Toby? It all started 8 years […]

SDinstaREVIEWS: NUUN JEWELS- PARIS PRESENTATION

Perfectly located in the iconic fashion street of Paris, the Faubourg Saint Honoré, the Nuun Jewels boutique is the place to go when in search for innovative high jewelry! Last week we kicked off Couture week with their jewelry presentation in collaboration with Saudi brand BySadeem. Set around round tables, just as if we were about to have some Parisian […]